Why a franchise over an independent start-up?
- 96% of franchises succeed whereas 60% of independent start-ups fail.
- Franchising is the most successful method of distributing goods and services in economic history.
- It provides you with a proven, pre-tested template for running your own business successfully, and allows you to predict profitability more accurately.
- You are never alone or unsupported in your business.
- You have the back-up of the enormous strategic planning, supply and purchasing power of your franchisor.
- You’ll be operating under a brand name people know.
- You have the benefit of national marketing and advertising.
- You know exactly what your obligations are, and what those of your franchisor is.
- You enjoy the benefit of bulk purchasing.
- The highest quality control standards are already in place.
Why a Beautiful Mess by Ann franchise?
As a franchise, you’ll get lots of support from Beautiful Mess Team in,
- Comprehensive business plans.
- A carefully selected site.
- Staff selection and training.
- POS system, back office, and training.
- National marketing and advertising promotions and market research.
- Fixtures and fittings.
- Cash flows.
- Product training.
- Regular visits and support from your designated Field Manager as part of our National Operations Team.
What’s the key to success?
How you run a highly successful business built on Jewelry is really pretty simple: consistently offer your customers great value as well as a great in-store experience, in terms of:
- The quality of the clothing on sale (leave that to us).
- The pricing (leave that to us).
- Having the perfect gift for every occasion.
- Giving helpful, friendly advice and information (this is very important).
- Having a clean, tidy store with great ambiance, in an attractive location.
In short, you must offer your customers value through the total shopping experience.
We will assist you in every step in the process from location scouting to the store opening event. Once your store is up and running, we will continue to offer support within these key areas:
- Operational support.
- Visual Merchandising.
- Marketing materials.
- Knowledge sharing.
Franchising Matters
Franchising allows people with no background in the industry to learn and thrive quickly. People from various sectors including homemakers, MBAs, CAs and IT professionals are franchisees. In this industry, people have the opportunity to grow with the market.
INDUSTRY OVERVIEW
PIn 2015, the retail value of kids apparel market in India was pegged at Rs. 79,000 crore, according to industry estimates. “A large portion of the demand has been driven by Indian consumers shifting to the organized market,” explains Shreyansh Kocheri, research analyst at Euromonitor International. He adds that the market for kidswear is expected to register a retail value compounded annual growth rate of 15% to reach sales of Rs.1.6 trillion by 2020. The fact that India is one of the youngest nations in the world—29% of its 1.2 billion population is under 14 years, according to the World Bank makes it an attractive market for brands. (source: www.Livemint.com)
FRANCHISE REQUIREMENTS
Individuals with aptitude & willingness to start a new business in the Mother & Child Retail space. Showroom Space: 600 to 1200 Square Feet of carpet area, leased or owned. Location: Good high street or in a Mall. Minimum Investment: Rs. 35 Lacs. Previous retail experience not required as the MiniKlub team brings immense experience and will handhold the Franchisee. If you have then it will be an added advantage
SUPPORT & BENEFITS
High Return on Investment (ROI) up to 40%. Trusted & Established brand. Complete sharing of Business Know-How. Sales, Training & IT support. Assist in showroom site selection, design & launch. Advertisement & Marketing support. Availability of wide range of Products & Categories to customer demand under one roof. Our products are designed in UK & Crafted in India
